Programme Details
Search Engine Optimization Course
By Edraak
About the programme
Search Engines are used daily by billions of users for billions of times each day! Being among the top results of Search Engine Results Page (SERP) is essential for webmasters to get the quality and free traffic they need to achieve their online presence goals.
In this course, we will learn how Google search engine works and how does Google rank pages on the SERP, in addition to learning how to conduct keyword research to find the right keywords for our web pages.
We will also learn how to optimize content, images, meta tags and other elements on the page and how to earn quality links to our web pages. After that, we will learn how to optimize for Local SEO results using Google My Business. After learning how to optimize web pages we will learn how to optimize videos for the best possible visibility on Youtube and Google.com.
Finally, we will learn how to measure the effectiveness of the optimizations we did using Google Search Console and Google Analytics.